Samsung Embraces AI with Upcoming Galaxy S24

JJohn January 3, 2024 7:02 AM

Samsung is set to take a major leap in smartphone technology by launching an AI-equipped phone later this year. The world-leading smartphone maker is gearing up for the debut of what is likely to be called the Galaxy S24, which promises to bring the power of Artificial Intelligence (AI) into users' hands.

Samsung's upcoming AI smartphone

Samsung, a global leader in mobile technology, is poised to make a significant move by introducing artificial intelligence (AI) in its upcoming flagship device. The company has hinted at an 'AI Galaxy' in the teaser for their new product, which is speculated to be named the Galaxy S24. The launch is slated for January 17th, 2024, in San Jose, California. With this move, Samsung is hoping to set the tone for a year dominated by AI in the smartphone market.

Shift towards AI in smartphones

The smartphone industry has been revolutionized by advancements in camera technology and flexible displays. However, the focus seems to be shifting towards artificial intelligence capabilities. According to Counterpoint Research, there will be a surge in smartphones equipped with generative AI in the near future. They predict that by 2027, over a billion such devices will have been shipped. This shift signifies a massive transformation in the way we use and interact with our smartphones.

Tech giants such as OpenAI and Nvidia Corp. are spearheading the generative-AI wave. OpenAI's ChatGPT and Dall-E tools, which produce text or visual feedback based on user inquiries, are leading the charge. Nvidia Corp., a trillion-dollar enterprise, provides vital AI-training accelerators. These advancements are ushering in a new era in which AI is not only used for data analysis but also for generating content and responses, thus enhancing user experience.

Samsung and Qualcomm leading in AI

Samsung and Qualcomm are leading the way in incorporating artificial intelligence into devices. Samsung's aggressive strategy has positioned it to capture almost half of the market share in the next two years. Following Samsung, Chinese Original Equipment Manufacturers (OEMs) like Xiaomi, Vivo, Honor, and Oppo are also joining the AI race. This trend indicates a potential shift towards AI-oriented functionality in smartphones and other devices.

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